Loyalty: morning brief on loyalty programmes with active segments, redemption anomalies, campaigns with performance outside threshold, suggested actions for the marketing team.
Retail & Consumer Goods
An AI agent squad for the retail and consumer goods industry.
Polyant is the framework to build AI agent squads for retailers and consumer goods brands: morning brief on loyalty programmes, weekly stock allocation between warehouses and stores, cross-channel Voice-of-Customer summary, pre-publication promotion check, audit registry queryable via standard SQL. Consistent with consumer law, EU Green Claims directive, CSRD, GDPR.
Polyant puts an AI agent squad to work on the operational flows of the retailer and the consumer goods brand:
- the morning brief on loyalty programmes with flagging of redemption anomalies; the weekly stock allocation between central warehouses and stores based on forecast demand by area, segment, and seasonality
- the cross-channel summary of Voice-of-Customer from chat, email, online reviews, social by product area and weekly top theme; the pre-publication check of promotions against consumer law, health claims, green claims
- the runtime audit registry stays queryable by the head of compliance via standard SQL on the retailer's database, useful for consumer authority inspection or for price transparency compliance
03 RETAIL WORKFLOWS
Four typical contexts for the retailer and the brand.
The areas where the agent squad supports the marketing, sales, and operations team.
Stock and allocation: weekly stock allocation between central warehouses and stores, demand forecast by area and segment, management of seasonality.
Voice-of-Customer: cross-channel summary of customer feedback from chat, email, online reviews, social comments, store tickets, aggregated by product area and weekly top theme.
Promo compliance: pre-publication check of promotions against consumer law (unfair commercial practices, dual pricing, fake reviews), health claims, green claims.
The agent squad is composed of vertical patterns calibrated to the commercial and regulatory vocabulary of the industry and horizontal patterns (audit, compliance, customer triage) that work under the same configuration and the same audit registry.
04 RETAIL SQUAD
Five coordinated agents for the retail cycle.
The retailer's and brand's cycle is not a single step. It is an end-to-end flow across loyalty, stock, Voice-of-Customer, promo, and audit. Five coordinated agents that do their part, under the same configuration and the same audit registry.
01 LOYALTY
Overnight Loyalty Brief
Morning brief on loyalty programme performance: active segments, redemption anomalies, campaigns with performance outside threshold.
See the agent Brief 07:00 12 active segments
Gold segment +8% engagement
Silver segment redemption -3%
Anomaly · campaign 14 discarded
Monday action map
02 STOCK
Stock Allocation Optimizer
Weekly stock allocation between central warehouses and stores based on forecast demand by area, segment, and seasonality.
See the agent Weekly allocation 42 stores
Store Madrid center +18% demand
Warehouse MI buffer stock ok
SKU-2210 push to 6 stores
Estimated saving: 14% inventory
03 VOC
Voice-of-Customer Aggregator
Cross-channel summary of customer feedback (chat, email, online reviews, social) aggregated by product area and weekly top theme.
See the agent Cross-channel · 7d 1,420 mentions
Site chat NPS 7.2
Reviews top theme: shipping
Social · IG sentiment +0.4
Brief to the brand owner
04 PROMO
Promo Compliance Validator
Pre-publication promotion check against consumer law, EU health claims regulation, EU green claims discipline, and CSRD sustainability claims.
See the agent Promo #2024-S03 Consumer Code
Health claim verify DM 219
Green claim COMPLIANT
Price transparency COMPLIANT
1 suggested change · pre-publish
05 AUDIT
Audit Recorder
Records every squad step in the audit registry: stock allocation approved, promo blocked or flagged, VoC summary. Queryable via SQL for consumer authority inspection or price transparency compliance.
See the agent fnol.receive 09:14:22 ALLOW
triage.classify 09:14:25 ALLOW
idd.check 09:14:31 WARN
liquidation.propose 09:15:02 ALLOW
SELECT * FROM audit_log WHERE claim_id = '2024-0847'
Need other agents for retail? We build them together.
Five coordinated agents for the retail cycle are an example. Every retailer and every brand has different systems (POS, WMS, loyalty card system, CDP), different assortments, different operational rhythms. The agents that truly serve get built inside the project, based on the work the customer's team does every day.
06 REGULATORY MAPPING
Where the agents meet the retail regulations.
Retail and consumer goods regulation is wide and evolving. Polyant does not promise full compliance: it states what the product does day to day to support the requirements the customer's team has to meet.
Consumer Law
Consumer law and commercial practices
Unfair commercial practices, dual pricing, fake reviews, personalised pricing disclosure. Pre-publication check of promotions. Agent: Promo Compliance Validator.
Consumer Auth.
Consumer authority and price transparency
The European consumer authority oversees commercial practices, price transparency, fake reviews. The runtime audit registry keeps track of every promo approved or blocked, inspectable via SQL. Agent: Audit Recorder.
Green Claims
EU Green Claims directive and CSRD
Constraints on environmental claims to prevent greenwashing; CSRD for sustainability claims in marketing communications of listed brands. Agent: Promo Compliance Validator.
Health Claims
EU regulation on nutrition and health claims
Formal constraints on nutrition and health claims in foods and consumer products. Agents: Promo Compliance Validator, Content Compliance Scan.
GPSR
General Product Safety Regulation
Obligations on manufacturer, importer, and responsible person for consumer product safety. Tracking of compliance decisions in the audit registry.
GDPR
GDPR for loyalty programmes and customer profiling
Processing of customer data (loyalty card, loyalty programme, purchase behaviour) with retention and consent constraints, explicit profiling, SQL-inspectable audit log. Agents: Audit Recorder, Policy Mapper.
Open the transparency page for shared responsibility and AGPL detail →
Two questions from retail heads.
Retail management systems (POS, WMS, loyalty card system, CDP) are integrated via delivery by the Exelab team.
The typical pattern for a vertical retail squad (with integrations on POS, WMS, loyalty card system, CDP) is 10-18 weeks. For a single first retail agent with smaller integrations, the estimate drops to 4-8 weeks. The duration is defined in discovery on the real case.
From a 30-minute conversation to the squad in production.
A 30-45 minute conversation to understand how Polyant for retail applies to the customer's case and how long it takes to bring the retail squad into production.